A reorganized and self-regulated Hollywood bounced back in 1935, but times were different then. Movies were America's universal culture. Now, they're not even close. Like then, the technology is changing—but in a far different way. Movies are expendable. Folks will give up $12 tickets, cancel Netflix, and cut cable to save their high-speed Internet connection. With the president's fireside chats posted online, the new Hoovervilles will certainly have broadband. Is there a downsized future for Katzenberg's product? As one bankrupt mogul said to another, "YouTube?!"
Maybe free online movies are strictly for the indies. But if times get worse and the studios want to get real, they'll have to find the audience where it lives: Hulu for Hollywood.
Thursday, February 5, 2009
Why Hard Times Won't Mean Good Times at the Movies Again
Movie columnist for the Village Voice, J. Hoberman (one of the only writers the rag hasn't laid off or fired), breaks it down for us here.